TRELEGY
TRELEGY is a new inhaler medication used to treat COPD for older patients, but combines 3 medications into 1 inhaler.
I worked with the team to help design the website, campaign, TV spots, print ads, Facebook page, brochure, ad lob, digital wallboard, and banners.
Campaign site (2018)
ANORO
ANORO is a prescriptive medication usedto help treat COPD (chronic obstructive pulmonary disease) in the form of an ellipta.
The campaign idea was to encourage patients to not let their COPD take over their life, but for them to empower and encourage them to go their own way.
I helped update the website, designed print ads, build digital wallboards, create web banners, and storyboard the new TV spots.
BREO
BREO is a prescriptive medicine that can be used for either asthma or COPD (but not both at the same time), depending on the dosage and medication.
While at Havas, I updated the COPD and asthma website with new interactive content, created TV spots, web banners, and designed their Facebook lite page.
BREO for asthma (2018)
BREO for COPD (2018)
NUCALA
NUCALA is a prescriptive injection used to treat a specific type of severe asthma. Patients who suffer from severe asthma may have a high count of eosinophils in their blood cells.
I worked with Havas to update the NUCALA website to better visually explain the patient story along with other interactive ideas.
Rebrand concept mockup
NUCALA - How it works chart (2018)