A MYSTERIOUS LAUNCH
Nokia Ozo is a 360-camera product that Nokia was excited to launch. The campaign was first started with a series of cryptic social posts. The shape of the camera played an integral part of the design, showing that the product can show a different setting while the audience is in their current environment.
01 | SOCIAL MEDIA
As art director, I created the cryptic social posts with the idea of viewing different locations through the shape of the Ozo.
I also produced different banner sizes leading up to the launch of the new product.
02 | PRINT MEDIA
The Nowhere, Now Here campaign launched through print magazines and billboard ads. Here are my mockups highlighting the campaign.
03 | RESPONSIVE SITE
When the product finally launched, I designed the Ozo website following the Nokia brand styleguides, while creating an elegant, spacious look. The designs were made responsive for mobile, tablet, and desktop. The design also involved creating an ecommerce page to purchase the Ozo. Here are some of the pages I’ve created.