A MYSTERIOUS LAUNCH

Nokia Ozo is a 360-camera product that Nokia was excited to launch. The campaign was first started with a series of cryptic social posts. The shape of the camera played an integral part of the design, showing that the product can show a different setting while the audience is in their current environment.

 

01 | SOCIAL MEDIA

As art director, I created the cryptic social posts with the idea of viewing different locations through the shape of the Ozo.
I also produced different banner sizes leading up to the launch of the new product.

 
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V1_Now_Here-590x295.jpg

 

02 | PRINT MEDIA

The Nowhere, Now Here campaign launched through print magazines and billboard ads. Here are my mockups highlighting the campaign.

NOKIA_Photorealistic-Magazine-MockUp.jpg
 
 
NOKIA_Billboard.jpg

 

03 | RESPONSIVE SITE

When the product finally launched, I designed the Ozo website following the Nokia brand styleguides, while creating an elegant, spacious look. The designs were made responsive for mobile, tablet, and desktop. The design also involved creating an ecommerce page to purchase the Ozo. Here are some of the pages I’ve created.

nokia_desktop1.jpg
 
nokia_tablet.jpg
 
nokia_laptop.jpg
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nokia_tablet_screens.jpg
nokia_tablet_outline.jpg
nokia_mobile.jpg
nokia_mobile_screenshots.jpg
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